With Christmas just around the corner, it’s time to start thinking about what we’re going to buy our loved ones for the big day. Although online giants, supermarkets and chain stores with their fancy advertising campaigns claim to make Christmas shopping simple and convenient, there are so many reasons to skip the giants and spend with your local businesses instead.
From personalised buying advice and customer service to a fantastic choice of unique gifts you just won’t find anywhere else, here are 8 great reasons to shop local this Christmas and make a real difference to your community.
1. You’ll be supporting you local economy
When you choose to shop locally, a bigger proportion of the money you spend stays in the local economy. According to local authority research, this equates to around £0.63 in every £1, compared to just 40p with larger businesses.
Spending locally not only supports local business owners and their families but also keeps people in jobs - and helps create new ones. What’s more, the money continues to circulate in your community, with local business owners far more likely to spend with other local suppliers and businesses than any national chain. When you shop local this Christmas, it really does benefit everyone in your community.
2. You’ll be providing vital support to local businesses
There’s no getting away from it - the last few years have been incredibly tough for small businesses. With the impact of the pandemic still being felt and rising competition from the likes of Amazon, small businesses need your support more than ever to survive and prosper over the coming years.
Don’t want to live in a ghost town? Then it’s vital to spend with your local shops and businesses this Christmas. It really is a case of use them or lose them!
3. It’s a greener and more ethical choice
Shopping locally means you often know exactly where your items have come from - and in many cases that’s much closer to home than something from a retail giant that’s had to be shipped halfway around the world to reach your doorstep.
Greater transparency over source, materials and manufacturing processes helps you to make greener and more ethical choices. When you buy something that’s locally made, you can buy safe in the knowledge it hasn’t had to be shipped from afar with all the associated pollution or been manufactured in a factory with unethical working conditions.
What’s more, many local businesses use far less packaging on their goods than national retailers. You can even find a growing number of local shops offering products with zero packaging, zero waste and sustainable eco gifts.
4. You’ll find unique gifts that aren’t on Amazon
Let’s face it, finding a good present to buy isn’t always the easiest task in the world! What do you get for your parents who already have everything? What about that picky relative who is almost impossible to buy for?
Thankfully, your local shops are THE place to find an amazing choice of unique gifts you just can’t buy online or in national chain stores. From one-of-a-kind handmade items to unique gift experiences, you’re sure to find just the thing you’re looking for on your local high street.
Best of all, you can almost guarantee that nobody else will have bought the same thing. Remember: gifts with more thought are locally bought!
5. You can get personalised advice
Still struggling to find that perfect present? Just ask your friendly local shopkeeper for some advice on what to buy. Local business owners and shop assistants tend to know their product range inside out, meaning they’re sure to have just the right thing in mind.
What’s more, their knowledge about the items they are selling means they’ll be able to answer any questions you might have. There’s nothing like some personal help when you need it - and another great reason to shop local this Christmas.
6. You get better customer service
Following on from this, most local business owners have a real passion for what they do and are likely to spend time getting to know their customers.
This means they’re likely to go out of their way to give you a great shopping experience and make everything easy should you encounter an issue or need to return something. They will want to make sure you are yet another satisfied customer.
7. It’s less stressful!
Even the biggest Christmas fan will be hard pushed not to admit that Christmas shopping can be a stressful experience. Whether it’s battling huge queues in the supermarket or waiting in for stuff to be delivered, it can be a relief when everything has finally been bought.
If you want to make things less stressful this year, shop local instead! A browse around your local shops makes for a really fun afternoon, with none of the stress associated with manic retail park car parks or huge queues at the till in chain stores. It’s an altogether better experience!
Shop local this Christmas
So there you have it… 7 great reasons to shop local this Christmas and help support your local community during what is undoubtedly going to be a vital festive season for local indies.
At ShopAppy, we believe that it’s never been more important to support local. That’s why we’ve created our platform to bring your local shops and businesses together in one place, making it easier than ever to spend your money where your heart is. Start browsing your local shops and find everything you need for Christmas 2021, locally.