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Tyler Brooks

Tyler Brooks covers United States retail from Chicago, from big-box chains to Main Street independents. He writes about store formats, omnichannel strategy, and how American shoppers are changing where and how they buy.

Off-price retailers beat Q1 estimates: tax refunds and BNPL mask strain

September 15, 2026June 1, 2026 by Tyler Brooks
off-price retail earnings

US off-price chains Ross and Burlington crushed Q1 estimates with double-digit sales gains and raised guidance. But executives concede tax refunds and a BNPL surge flattered the quarter, masking softer underlying demand.

Why Temu and Shein will localize EU fulfillment before July 1: 3 signals

September 4, 2026June 1, 2026 by Tyler Brooks
EU parcel duty 2026 driving Temu and Shein local fulfillment in Europe

The EU’s 1 July 2026 parcel duty is likely to accelerate, not reverse, Temu and Shein’s move to local EU fulfillment. Three signals point to majority local-warehouse shipping by year-end 2026.

TikTok Shop fees explained in plain numbers

May 21, 2026 by Tyler Brooks
tiktok shop fees

E-commerce deep dive: TikTok Shop fees explained in plain numbers.

Tools and vendors for cross-border selling in 2026

May 19, 2026 by Tyler Brooks
cross-border selling tools 2026

E-commerce deep dive: Tools and vendors for cross-border selling in 2026.

Cross-border returns: the policies that protect your margin

September 6, 2026May 19, 2026 by Tyler Brooks
cross border returns policy

E-commerce deep dive: Cross-border returns: the policies that protect your margin.

Composable commerce versus headless: the difference that matters

May 17, 2026 by Tyler Brooks
composable vs headless

Platforms deep dive: Composable commerce versus headless: the difference that matters.

Shopee ads explained for sellers entering Southeast Asia

May 15, 2026 by Tyler Brooks
shopee ads sea

E-commerce deep dive: Shopee ads explained for sellers entering Southeast Asia.

Squarespace Commerce for creators selling small batches

May 13, 2026 by Tyler Brooks
squarespace commerce creators

Platforms deep dive: Squarespace Commerce for creators selling small batches.

What changed in aliexpress for retail teams in 2026

May 11, 2026 by Tyler Brooks
aliexpress changes 2026

E-commerce deep dive: What changed in aliexpress for retail teams in 2026.

SMS marketing for retailers without crossing the line

October 2, 2026May 9, 2026 by Tyler Brooks
retail sms marketing

Marketing deep dive: SMS marketing for retailers without crossing the line.

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ShopAppy is a global retail and e-commerce news magazine. We cover marketplaces, payment networks, logistics, and consumer trends from London, New York, Tokyo, and beyond. Independent reporting on the businesses reshaping global commerce.

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  • Brands & Stories
    • Brand Profiles
    • Case Studies
    • Crisis & PR
    • Marketing Campaigns
  • Consumer Trends
    • Discount & Value Shopping
    • Gen Z & Millennial Buying
    • Luxury & Premium
    • Sustainability & Ethics
  • Digital Marketing & SEO
    • AIO for Retailers
    • Email & Loyalty Marketing
    • Influencer & Social Commerce
    • Paid Ads
    • SEO for Retailers
  • E-commerce
    • Alibaba
    • AliExpress
    • Amazon
    • Cross-border Selling
    • D2C & Mobile Commerce
    • eBay
    • Mercado Libre
    • Shopee
    • Temu
  • E-commerce Platforms
    • BigCommerce
    • Headless & Custom Commerce
    • Magento
    • OpenCart
    • PrestaShop
    • Shopify
    • Wix & Squarespace Commerce
    • WooCommerce
  • International Trade
    • Cross-border Commerce
    • Currency & FX
    • Regional Marketplaces
    • Tariffs & Customs
  • Local & Independent Retail
    • Community Commerce
    • Local Marketplaces
    • Main Street & High Street
    • Small Business Stories
  • Logistics & Supply Chain
    • Last-mile Delivery
    • Returns & Reverse Logistics
    • Shipping & Fulfillment
    • Warehousing & Inventory
  • News
    • Breaking News
    • Company News
    • Industry News
    • Policy & Regulation
  • Payments & Fintech
    • BNPL
    • Card Networks
    • Crypto & Digital Wallets
    • POS & In-store Tech
  • Retail Industry
    • Brick-and-mortar Trends
    • Department Stores & Chains
    • Pop-up & Experience Retail
    • Supermarkets & Grocers
  • Startups & Business
    • Founder Stories
    • M&A & Exits
    • Retail-tech Funding
    • Scaling D2C