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James Chen

San Francisco-based reporter on retail technology, e-commerce platforms, and the headless commerce ecosystem.

Inside the BNPL playbook for retail in 2026

May 29, 2026April 4, 2026 by James Chen
bnpl retail 2026

Payments deep dive: Inside the BNPL playbook for retail in 2026.

Tools and vendors for brand profiles in 2026

May 23, 2026April 2, 2026 by James Chen
brand profiles tools 2026

Brands deep dive: Tools and vendors for brand profiles in 2026.

The 2026 retail breaking news playbook for PR teams

May 23, 2026March 31, 2026 by James Chen
retail breaking news 2026

News deep dive: The 2026 retail breaking news playbook for PR teams.

How younger shoppers find products before they ever search

May 29, 2026March 29, 2026 by James Chen
how gen z finds products

Consumer Trends deep dive: How younger shoppers find products before they ever search.

Mall anchor tenants in the post-mall era

May 29, 2026March 27, 2026 by James Chen
mall anchor tenants post mall

Retail deep dive: Mall anchor tenants in the post-mall era.

How retail news shapes the global e-commerce industry today

March 25, 2026 by James Chen
retail news

A complete guide to retail and e-commerce news: how stories move from wire to feed, how operators turn coverage into decisions, and how to separate signal from noise.

How Gen Z really shops in 2026 and what retailers miss

May 29, 2026March 23, 2026 by James Chen
gen z shopping 2026

Consumer Trends deep dive: How Gen Z really shops in 2026 and what retailers miss.

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about

ShopAppy is a global retail and e-commerce news magazine. We cover marketplaces, payment networks, logistics, and consumer trends from London, New York, Tokyo, and beyond. Independent reporting on the businesses reshaping global commerce.

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  • Brands & Stories
    • Brand Profiles
    • Case Studies
    • Crisis & PR
    • Marketing Campaigns
  • Consumer Trends
    • Discount & Value Shopping
    • Gen Z & Millennial Buying
    • Luxury & Premium
    • Sustainability & Ethics
  • Digital Marketing & SEO
    • AIO for Retailers
    • Email & Loyalty Marketing
    • Influencer & Social Commerce
    • Paid Ads
    • SEO for Retailers
  • E-commerce
    • Alibaba
    • AliExpress
    • Amazon
    • Cross-border Selling
    • D2C & Mobile Commerce
    • eBay
    • Mercado Libre
    • Shopee
    • Temu
  • E-commerce Platforms
    • BigCommerce
    • Headless & Custom Commerce
    • Magento
    • OpenCart
    • PrestaShop
    • Shopify
    • Wix & Squarespace Commerce
    • WooCommerce
  • International Trade
    • Cross-border Commerce
    • Currency & FX
    • Regional Marketplaces
    • Tariffs & Customs
  • Local & Independent Retail
    • Community Commerce
    • Local Marketplaces
    • Main Street & High Street
    • Small Business Stories
  • Logistics & Supply Chain
    • Last-mile Delivery
    • Returns & Reverse Logistics
    • Shipping & Fulfillment
    • Warehousing & Inventory
  • News
    • Breaking News
    • Company News
    • Industry News
    • Policy & Regulation
  • Payments & Fintech
    • BNPL
    • Card Networks
    • Crypto & Digital Wallets
    • POS & In-store Tech
  • Retail Industry
    • Brick-and-mortar Trends
    • Department Stores & Chains
    • Pop-up & Experience Retail
    • Supermarkets & Grocers
  • Startups & Business
    • Founder Stories
    • M&A & Exits
    • Retail-tech Funding
    • Scaling D2C