Retail marketing in the age of AI search and social commerce
Pillar: Retail marketing in the age of AI search and social commerce.
Digital Marketing & SEO
Digital marketing strategy for retailers: SEO, AIO, paid ads, email, and influencer marketing.
Perplexity and Google AI Overviews: what retailers should optimize for
Marketing deep dive: Perplexity and Google AI Overviews: what retailers should optimize for.
How ChatGPT cites retail content: a practical breakdown
Marketing deep dive: How ChatGPT cites retail content: a practical breakdown.
What is AIO for retailers and why it now matters more than SEO alone
Marketing deep dive: What is AIO for retailers and why it now matters more than SEO alone.
What changed in seo for retailers for retail teams in 2026
Marketing deep dive: What changed in seo for retailers for retail teams in 2026.
Tools and vendors for seo for retailers in 2026
Marketing deep dive: Tools and vendors for seo for retailers in 2026.
Structured data for retail: what to mark up and what to skip
Marketing deep dive: Structured data for retail: what to mark up and what to skip.
Local SEO for retailers with physical stores in 2026
Marketing deep dive: Local SEO for retailers with physical stores in 2026.
How retailers should handle faceted navigation without killing SEO
Practical 2026 playbook for taming faceted navigation on US retail sites: which facets to index, which to block, and how to measure whether the cleanup actually moved rankings.
Category page SEO: the hub of a healthy retail site
Marketing deep dive: Category page SEO: the hub of a healthy retail site.